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Automotive Industry Review Issue 007
Highlights of this issue:
1. With General Motors and its 54 recalls costing over USD 2.5 billion, we discuss what the best practices of handling a recall are.
Read about Ford's experience with the Pinto, and understand why recalls are both a legal and a public relations challenge.
We also looked at how Lexus turned a potentially negative news of a recall into an opportunity for the company to demonstrate the company's excellent customer service.
2. Malaysia's car market rose 6.3 per cent in the first half of 2014, but is the market as rosy as headline figures suggest? We delve deeper to find out more.
3. Rising prices of unsubsidised fuel have prompted many Indonesian motorists to switch to cheaper, but lower grade fuel. We speak to several car companies in Indonesia on this matter.
4. Tan Chong International Limited, which owns Motor Image, the importer and distributor of Subaru vehicles in the region, has plans to turn Thailand into its vehicle assembly hub. Read our interview with TCIL's executive director Glenn Tan on the company's plans for the ASEAN region. |
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