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本帖最后由 kirassss 于 2018-3-2 07:02 PM 编辑
Sony Interactive Entertainment announces organizational transformation
SIE宣布组织构架调整 在全球化与区域化中谋求平衡
转载 - Vgtime(http://www.vgtime.com/topic/944695.jhtml)
索尼互动娱乐(SIE)于昨日发布公告,宣布将从4月1日起改变组织架构,以进一步巩固其业务和运营实力,在瞬息万变的商业环境中保持领先地位。公告表示,随着PlayStation持续汇聚着来自世界各地、数量前所未有的用户,如何在满足全球共通的PS4社区需求的同时,也能响应各个区域性市场的特定需求,将是当前日益重要的优先事项。
对此,SIE决定对区域公司的结构进行重组。自2018年4月1日起,SIEA(美国)、SIEE(欧洲)、SIEJA(日本及亚洲)目前的销售与市场部门将由Jim Ryan,SIE副社长兼全球销售与市场部门负责人直接指挥。同时,各地区的运营支持及固有事项方面,将由社长兼CEO小寺刚(美国、日本、亚洲)和Jim Ryan(欧洲)分别负责,现SIEJA负责人盛田厚直接向小寺刚汇报,在日本、亚洲市场的跨职能活动管理上提供支持。
公告还表示,互动娱乐价值的差异化正在其为用户提供的广泛、深刻的体验中变得日趋重要,SIE不断创造最具魅力、最强有力的第一方作品的使命也愈加不可或缺。对此,Shawn Layden, 索尼全球工作室(WWS)主席兼SIEA负责人,4月1日起将专注于其在WWS的工作,致力于提供最具PS平台气质的游戏内容。
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Sony Interactive Entertainment has announced that it will change its organizational structure as of April 1 to further reinforce its business and operational strength.
Get the full press release below.
Sony Interactive Entertainment (SIE) today announced that it will change its organizational structure effective April 1, 2018, to further reinforce its business and operational strength to continue to spearhead and remain the leader in the constantly evolving business environment.
As PlayStation continues to bring together more customers around the world than ever before, meeting the needs of the globally connected PlayStation 4 community, while also responding to specific requirements in each regional market is an increasingly important priority. In order for SIE to remain competitive and deliver on its commitment to make PlayStation the Best Place to Play, it will reorganize the structure of its regional companies. Effective April 1, sales and marketing divisions that currently exist within Sony Interactive Entertainment America (SIEA, Responsible for PlayStation business sales and marketing in Americas), Sony Interactive Entertainment Europe (SIEE, Responsible for PlayStation business sales and marketing in Europe) and Sony Interactive Entertainment Japan Asia (SIEJA, Division company of Sony Interactive Entertainment Inc., responsible for PlayStation business sales and marketing in Japan and Asia) will report directly to Jim Ryan, Deputy President and Head of Global Sales and Marketing, SIE. In order to ensure coordination between organizations and support functions that are overseen locally, John Kodera, President and CEO, SIE, and Jim Ryan will assume the role of executive in charge of regions, Kodera with responsibility for Americas and Japan Asia and Ryan for Europe. Current SIEJA President Atsushi Morita will report directly to Kodera to support management of cross-functional activities for the Japan Asia markets.
Increasingly, the value of interactive entertainment is differentiated by the broad spectrum and depth of experiences that it provides to customers. As such, SIE’s mission to create and develop the most attractive and powerful first party titles has become more important than ever. To fulfill this purpose, also effective April 1, Shawn Layden, current Chairman of Worldwide Studios (WWS) and SIEA President, will concentrate his focus on WWS continuing to provide platform-defining content that helps drive the growth of SIE.
Additionally, in the global functions, Phil Rosenberg (Currently Senior Vice President of Business Development and Publisher & Developer Relations at SIEA) has been appointed Head of Global Publisher and Developer Relations as of January 2018, and Hideaki Nishino (Currently Senior Vice President of Product Strategy & Management and Corporate Strategy at SIE) will assume the role of Head of Platform Planning and Management effective April 1. |
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